What to Look For When Hiring a Medical Marketing Company for Your Practice Hiring a medical marketing company to help your healthcare clinic grow and reach new heights can be a smart move. But before you make that decision, it’s important to understand both the pros and cons of choosing such an agency, what to look for, and how to best optimize your agency relationship.  Learning from the mistakes of others and knowing what to expect from a medical marketing firm ...

 Evaluating Marketing Plans for DO and MD PhysiciansWhen marketing to a Doctor of Osteopathic Medicine (DO) and a Medical Doctor (MD), it is important to understand the differences between the two, as well as how these differences should influence the marketing strategy. DOs and MDs - What's the Difference?The main difference between DO and MD physicians is that the former practice osteopathic medicine, which emphasizes the connection between body structure and function. Osteopathi...

 A doctor's healthcare practice website is vital to providing patients with their clinic information, conditions treated and medical procedures regarding the doctor's and/or surgeon’s services. Clinic websites are vital for obtaining great marketing & SEO results for the practice as a whole. But What About Individual Physician Websites?‌In today’s competitive healthcare environment, every medical practice website is racing to get to the top of Google. And n...

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